There exist certain mathematical equations so basic that we know them by rote. In their simplicity, however, there is great power to calculate, construct, design, and engineer. Think of the complex accounting, architecture, systems, processes and technology based on these equations. Addition, division, multiplication, and subtraction allow for innovative thought and creativity. Ask any accountant, engineer, architect, and business analyst.

A simple mathematical equation can help you as an online businessperson. Employing the equation can help you gain qualified pre-sold traffic to your website. That equation is Article Writing + Article Marketing = Improved Page Rank. It's simple, basic, but powerful enough to drive your online venture forward with vigor.

Article writing is your first step. You can write articles yourself. You can choose to hire an article writing service as a solution to your writing needs. If you decide to write yourself, quality content that informs must be your goal. Your reading audience wants timely, useful and relevant information on topics related to your affiliate products.

Once you write you can manually distribute your articles across the Internet. However, this is time consuming. You must search out the best publishers within your niche, then submit your articles to each one. Your time is probably better spent in other marketing initiatives.

That's why it's wise to choose a good article distribution service. They will handle this meat and potatoes work for you. They will distribute your article to site owners, editors, publishers and newsletters all across the Internet. You can spend your time in further article writing and other Internet marketing tasks.

You now have the first two elements of your equation complete, article writing and article marketing. The sum total of your efforts is the "equals" part. You want these two elements to equal success. You will define this success by your page rank, and by extension, your search engine results page (SERP) position.

Your website page rank will definitely improve as well as your SERP position. How will they improve exactly? Here's how:

Through Unlimited Submissions

Article writing and article marketing work when you choose a service that allows unlimited submissions. The best article distribution services do not limit the number of articles you can submit to them. They charge you a one-time fee and let you submit articles galore.

When you write relevant, informative articles, more publishers will publish them. Editors crave first-rate content that appeals to their audience. The more that these editors and publishers publish your work the quicker you drive up your page rank.

Continuous Distribution

You can't engage in an article campaign where you personally submit articles 24 hours a day, seven days a week. You can use an article distribution service that does this for you though. A good article distribution service will work at distributing your content over time.

Why is this important to your online success? It's important because it means your links will keep increasing. Having more links on the Web, month after month, is a prime factor for driving up your page rank.

Backlinks

Every time your articles receive publication on a site, so do the links to your website. After reading your quality articles, a reader can learn more about you, your products and services. They can do this by linking via your author's resource box.

These backlinks are vital to your page rank. The major search engines place a high-value on the number of qualified backlinks to your site. This shows them how popular and relevant you are to web searchers. Your will find you experience consistent growth in your page rank as you add relevant links to the Web over time. Your improved page rank will also net you better SERP positions. The search engines deem you more useful to users than many other sites.

Increased Website Traffic

Look at traffic from a search engine's point of view. The search engines look at how much traffic a website receives daily. This gives them a strong indication of your website's relevance on the Internet. Article writing + Article Marketing will begin to drive quality pre-sold traffic to your website. This will happen when your content starts to circulate, and continues circulating consistently.

You don't have to be a tenured university mathematician to use basic formulas proven to net you results. We often make things more complicated then they need to be in life and business. It's important to use those fundamental concepts, equations, formulas and solutions that deliver.

Major enterprises have risen from the use of such powerful equations. Engage in consistent article writing and add article marketing to the mix for effective distribution. Then sit back and marvel as your page rank improves.

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Carol Palmatier is Vice President of Marketing for the premium article distribution service; Article Marketer, and a "Word of Mouth" marketing expert. Learn more about improving page rank using articles here.

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Article Source: www.articlesnatch.com